Bolly Tolly News,  KOLKATA– September 13, 2017 –   Mondelez India Foods Private Limited,  a part of Mondelēz International (NASDAQ: MDLZ), a leading global snacking powerhouse , recently launched a new avatar of India’s favorite ‘premium’ chocolate brand –  Cadbury Dairy Milk Silk . The all-new ‘more’ curvier, smoother and silkier  Cadbury Dairy Milk Silk  is  an endeavor to deliver a more abundant and immersive eat experience for consumers .  Cadbury Dairy Milk Silk’s  brand renovation will be supported by an extensive Integrated Marketing Campaign, which involves high impact outdoor, digital activation, modern trade sampling, in-store visibility and a new thematic TVC. The premium offering by the brand has experienced strategic successful innovations over the years with India’s first ‘centre-filled’ Chocolate –  Cadbury Dairy Milk Silk Caramello (2014) , India’s first ‘aerated’ Chocolate –  Cadbury Dairy Milk Silk Bubbly (201...